UX-949 Add PWP message top of mini-cart, Sperry

Problem Statement: It is sometimes difficult to know when I have a PWP (Purchase with Purchase) qualifying product on the mini-cart.

Expected Deliverable: A/B testing of message in mini-cart example.

Hypothesis: I believe that if we add a ‘your order qualifies’ message related to PWP’s at the top of the mini-cart we will see an increase of PWP add to cart. If I’m right, this will increase UPT (Units per Transaction) and OCR (Order Conversion Rate)

Design review w/FED team and Sperry brand

  • Brand will only offer two items as a Free PWP item, one being a shoe cleaner kit.

  • Due to platform constraints, shoe cleaner will still show ‘shoe size’ /one size/size chart at pop up modal.

  • The word ‘FREE’ cannot be part of the Item title on PWP container. Layout should show this attribute separately.

  • Use Green brand color for alert on updated cart.

  • Decrease size of modal on mobile when size widget is inactive and closed.


 

UX2-706 Size & Color Availability combo on PDP

Problem Statement: If you select a size on PDP there is no indication of which colors are available in that size. I think if I select my size it should ‘x’ out or grey out the unavailable colors.

Requirement:: As a customer I want to be able to see what colors are out of stock when selecting a shoe size so I’m not disappointed when I select a color and find out it’s out of stock.


 

Creating Sperry Design Library

Starting with the Agnostic design system, I developed the key components for Sperry brand to be used on future design refresh needs and high fidelity prototypes. Also, the brand will have access to library and be able to provide feedback and use the assets as they transition to prototyping tools.

 

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